January 15, 2014 – Kingman, AZ. Erin P. Collins & Associates, Inc., a premier public and private sector employee benefits consultant, has just revealed an updated look in their rebranding initiative as ECA. After operating for more than two decades under the full name of the company’s president, ECA opted for a new look, feel and evolving philosophy on employee benefits packages, self-insurance and workplace wellness consulting.

Company president, Erin P. Collins states, “We felt it was time that the brand of ECA appropriately represented our extensive team and the caliber of services we provide to our clients.” This update to the brand includes an updated logo and tagline, social media outlets to facilitate communication on legislation, compliance and health care reform topics and completely overhauled website.

Under the new tagline,’We Take Health Care Personally’ Collins notes, “This rebrand is not just new colors and new imagery. It signifies the evolving philosophy internally at ECA. Behind each employee benefit package we put together, our clients and their employees have faces, names, concerns and questions. We are their guide through the ever-changing Health Care landscape and an extension of staff to aid in changing and challenging times.”

ECA will showcase its new image at client renewal meetings beginning in January.